Pre-ordering games can indeed come with its risks, such as facing unfinished products, the necessity for day-one patches, and the potential for broken launches. However, not all pre-orders lead to disappointment. In fact, pre-ordering digital game keys can be a savvy strategy, especially when you know the right places to buy from.
We've partnered with Eneba to explore why and how being proactive with your game purchases can be a smart move.
You’ll Pay Less Than on Release Day
A common misconception is that pre-ordering means paying full price. However, when you purchase a digital game key from a reputable marketplace like Eneba, you often secure a significant discount even before the game hits the shelves. With AAA titles now costing over $70 at launch, pre-ordering through Eneba can get you the same game at a 10-30% discount compared to official store prices. Instead of waiting months for a sale, you can lock in a lower price well before the game's release.
Avoiding Launch-Day Price Increases

One advantage of pre-ordering digitally at marketplaces like Eneba is the ability to dodge price hikes as launch day nears. When a game generates significant buzz, the demand for game keys increases, which can drive up prices even before the release. Waiting too long might mean paying the full market price. By securing your price early, you ensure you get the best deal before demand pushes it higher, allowing you to enjoy the game at a discount without the last-minute rush.
Older Games Cost Way Less
Digital marketplaces shine when it comes to the pricing of older games. While new releases can be pricey, games that have been out for a year or more often see dramatic price drops, sometimes up to 70-80% off their original cost. If you're not in a rush to play on day one, waiting can save you a considerable amount of money while still offering access to top-tier gaming experiences.
Whether it's an acclaimed single-player adventure, a competitive multiplayer title, or a beloved indie game, older titles remain just as enjoyable, minus the high price tag. Even complete editions, which include all DLCs and expansions, typically cost less than buying just the base game at launch. With digital game keys, there's no risk of stock shortages, and prices only get better with time. Patience rewards you with savings, and your gaming backlog will be all the richer for it.
So, if you're confident in a game, pre-ordering a digital key from a trusted marketplace like Eneba allows you to save money before the game's launch, enjoy instant access on release day, and sidestep any launch-day price increases. It's a strategy that makes perfect sense.