Demi Lovato headlines PlanetPlay's latest Make Green Tuesday Moves campaign, bringing star power to mobile gaming for environmental good. The singer and actress will appear in several popular mobile games, including Subway Surfers and Peridot.
PlanetPlay, known for its environmental initiatives featuring celebrities like David Hasselhoff and J Balvin, continues its commitment to sustainability. This time, Demi Lovato will not only lend her name but will be integrated into a diverse range of games.
Lovato-themed avatars will be available in titles such as Subway Surfers, Peridot, Avakin Life, and Top Drives, with all proceeds benefiting environmental projects. This wide-ranging approach offers significant potential for positive environmental impact, unlike many fleeting celebrity endorsements.
PlanetPlay's well-planned campaign promises substantial reach and engagement. The breadth of game participation and the campaign's visibility suggest a significant contribution to environmental causes. This initiative benefits not only the environment but also Lovato's fans and the participating game developers.
For fans, this collaboration offers a compelling reason to explore these popular mobile games. To discover more top-rated mobile games, check out our list of the best mobile games of 2024 (so far)!
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