Clash Royale bizarrely partners with Michael Bolton

Clash Royale's Unexpected Collaboration: Michael Bolton and the Barboltian!

Supercell, the creators of Clash Royale, have once again surprised us with an unusual celebrity partnership. This time, it's none other than singer Michael Bolton teaming up with the game's iconic Barbarian character. Following in the footsteps of Erling Haaland in Clash of Clans and Gordon Ramsay in Hay Day, this collaboration is arguably Supercell's most unexpected yet.

The highlight is a new music video featuring a reimagining of Bolton's classic hit, "How Am I Supposed to Live Without You," with the Barbarian sporting a fresh mullet and handlebar mustache, transforming him into the "Barboltian." This isn't just a silly video; the song will also be available on major music streaming platforms.

While there's currently no announced rewards campaign to entice lapsed players back to the game, Supercell is clearly banking on the Barboltian's surprisingly melodious charm.

A Unique Marketing Strategy

The collaboration, while humorous and unexpected, raises questions about its effectiveness. While Supercell has a track record of successful celebrity collaborations, the impact of a parody music video on player retention remains to be seen. Hopefully, further in-game promotions or a return campaign will be implemented to truly recapture the attention of former players.

For those lured back to Clash Royale by this unusual crossover, be sure to consult our updated tier list to optimize your gameplay strategy.